New digital products
Turning an early idea or business need into a defined scope, user flows, interface, technical plan, and working release.
Services
I work on projects where the responsibility extends beyond implementation. Depending on the project, my role can include product definition, UX, frontend or full-stack development, testing, and release preparation.
Types of work
Turning an early idea or business need into a defined scope, user flows, interface, technical plan, and working release.
Designing and building multilingual websites, customer portals, dashboards, publishing systems, and internal operating tools.
Reviewing a product that is slow, confusing, incomplete, or difficult to maintain, then addressing the most important product and technical problems.
Supporting a founder or team with roadmap decisions, PRDs, UX, frontend leadership, QA, release planning, and coordination with developers.
Responsibilities
Relevant work

Multilingual real-estate platform
The live product covers property discovery, qualified enquiries, multilingual publishing, and private staff workflows.
View project
Persian handwoven-carpet commerce
I led product strategy, catalog architecture, brand direction, Persian UX writing, interface design, frontend delivery, content standards, QA, and launch.
View project
AI market intelligence
I turned several years of market research and TradingView experiments into Python algorithms, then used an LLM to explain their output in plain language. The product is live and paid.
View project
Local business discovery and reviews
I co-founded Vibe, shaped the roadmap, designed every customer and business flow, built the frontend from zero, and worked with the team on the trust and moderation systems needed before launch.
View projectWorking process
We discuss the business, users, current product, constraints, timing, and the result you need.
I review the available material and write down the work, responsibilities, deliverables, schedule, and assumptions.
The work is divided into reviewable stages. Decisions, progress, risks, and changes remain documented.
I test the agreed journeys, support deployment, document the system, and hand over the work and access clearly.
Project enquiry
A short description of the business, what currently exists, the problem you want to solve, your preferred timing, and an approximate budget range are enough for an initial review.